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From SPA to HubSpot – SEO impact

Written by Krystian | Aug 21, 2025 7:53:23 AM

From React SPA to HubSpot – SEO impact

Many companies still use single-page applications (SPA) for their websites. While SPAs can be fast and modern, they often create problems for search engines:

  • Pages are hard to crawl
  • Content isn’t indexed properly
  • Organic visibility suffers

We recently migrated a client’s website from a React SPA to HubSpot CMS.

👉 After the migration, the website started to be indexed properly by Google.

👉 Organic traffic increased significantly, as shown in the analytics report.

The key takeaway: technology choices have a direct impact on visibility.

A “cool” framework doesn’t always mean better business results.